From the Newsroom to the C-Suite: Vugar Usi Zade’s Path from BeInCrypto to CEO of MEXC
The cryptocurrency trade is lastly sufficiently old to produce its personal “alumni” success tales. On April 8, 2026, one of the most vital full-circle moments for the sector was finalized: Vugar Usi Zade, the former CMO of BeInCrypto, was named CEO of MEXC.
Usi Zade inherits a platform that has turn into an institutional juggernaut. MEXC presently serves 40 million customers and processed a staggering $1.5 trillion in buying and selling quantity final yr.
His appointment caps a compressed three-year arc that noticed him transition from the newsroom to the government suites of two “Top 5” world exchanges.
The “Media First” Methodology
Usi Zade’s time at BeInCrypto was outlined by speedy world scaling. As CMO, he oversaw the model’s growth into 26 languages, reaching tens of millions of readers every month. It was right here that he hosted “Usi The Talk,” a podcast that explored the internal workings of Web3 entrepreneurship.
“My journey at BeInCrypto formed how I see this trade at its core,” Usi Zade displays. “It gave me a 360° view, from establishments to retail, from Layer 1 ecosystems to exchanges. More importantly, it taught me how narratives are constructed, challenged, and in the end trusted.”
This interval offered an unconventional however efficient schooling in world operations.
Managing a 150-person specialised newsroom throughout dozens of regulatory jurisdictions pressured a deep understanding of market sentiment and localized compliance, abilities which have confirmed immediately transferable to working a high-frequency buying and selling platform.
The Road to MEXC: Bitget and Beyond
In early 2024, Usi Zade transitioned to Bitget as Chief Operating Officer. During his tenure, Bitget climbed into the world Top 5, recording a forty five.5% year-over-year development in buying and selling quantity by 2025.
Joining MEXC as COO in late 2025, Usi Zade was half of a management staff that oversaw a 90.9% year-over-year surge in development, outperforming practically each different main trade in the trade.
Central to this momentum was MEXC’s structural determination to undertake a zero-fee mannequin, which has successfully returned greater than $1 billion to its consumer base over the previous 12 months.
“Being half of a really impartial media firm that scaled globally whereas staying worthwhile was a uncommon expertise,” says Usi Zade. “It confirmed me that media doesn’t simply observe the trade. It actively shapes it.”
Zero Fees and Infinite Opportunities?
As CEO, Usi Zade’s mandate is arguably the largest of his profession. MEXC is presently pivoting towards a “trade-everything” mannequin, integrating MT5-based belongings and prediction markets alongside its core crypto choices.
For the Harvard-educated government, the problem is now one of legitimacy and longevity. The “darkish horse” of the trade world is not an underdog; with a 7.8% world market share, MEXC is now a major pillar of the 2026 monetary ecosystem.
“One core perception I carry ahead is that this: Transparency is constructed on objectivity, on weighing issues pretty, and on reacting in time. That is what media taught me. That is what builds belief,” Usi Zade explains. “As MEXC enters its upgraded model chapter, I’m as soon as once more placing on my CMO hat as I begin this new chapter. Those similar ideas will outline how I lead as CEO.”
The ascent of Vugar means that the abilities required for crypto journalism, speedy synthesis of advanced information, studying neighborhood sentiment, and transparency, have gotten the gold normal for C-suite management.
At BeInCrypto, we’re proud to see our alumni not simply collaborating in the market however actively defining its subsequent decade.
The publish From the Newsroom to the C-Suite: Vugar Usi Zade’s Path from BeInCrypto to CEO of MEXC appeared first on BeInCrypto.