Kaia and LINE NEXT Launch ‘Unify,’ Asia’s Stablecoin Super-App

LINE NEXT and the Kaia DLT Foundation introduced plans to launch Project Unify, a stablecoin-powered Web3 super-app that may enter beta later this yr.

The platform will debut as a Kaia-powered standalone service and as a Mini Dapp inside LINE Messenger. One hub will mix stablecoin yield, funds, remittances, on/off-ramps, decentralized finance, and client Web3 purposes.

Unify Puts Payments First as Asia’s Stablecoin Race Intensifies

The rollout highlights a broader shift: digital finance is transferring into platforms customers already use day by day. Rather than pushing one other pockets obtain, LINE NEXT and Kaia embed Unify inside LINE Messenger, one in every of Asia’s most generally used apps.

“We have seen each the wants and the potential of stablecoins. We plan to guide the growth of Asia’s stablecoin ecosystem by introducing a super-app that anybody can use simply and safely.”
— Youngsu Ko, CEO, LINE NEXT

Unify will embody real-time “Easy Saver” rewards, letting customers deposit stablecoins and earn prompt yield. A Unify Visa card guarantees as much as 5% payback. Stablecoin funds will work at on-line and offline retailers worldwide. Peer-to-peer transfers may be made by way of LINE messages in lower than a minute.

The service expands entry factors. Its broad on/off-ramp protection goals to simplify transferring between fiat and stablecoins, which is a persistent hurdle for customers. Beyond funds, Unify will provide greater than 100 Web3 apps, together with DeFi, NFTs, and video games, with added rewards for engagement.

LINE NEXT and Kaia examined this mannequin in January 2025 by launching Mini Dapps on LINE Messenger. They clarify that the rollout drew over 130 million new registered customers. With LINE’s 194 million month-to-month energetic customers in Japan, Taiwan, and Thailand, Unify seeks to show that traction into a whole client platform.

Regional Stablecoin Integration and SDK Expansion

Unify aggregates regional stablecoins into one framework. It will help tokens pegged to the US greenback, Japanese yen, Korean received, Thai baht, Indonesian rupiah, Philippine peso, Malaysian ringgit, and Singapore greenback. By consolidating fragmented fee rails, Kaia positions Unify as Asia’s orchestration layer for issuance, funds, and yield.

LINE NEXT and Kaia will launch a Unify SDK for stablecoin issuers and builders to increase attain. Issuers can distribute tokens throughout borders, whereas builders can embed funds and yield options into their apps. This goals to develop liquidity and broaden utility in regional markets.

The firm emphasised that Unify will adapt to every jurisdiction’s guidelines. By linking with LINE’s Dapp Portal, the service can tailor options to native laws—a vital step in Asia’s various authorized panorama.

“Project Unify is Kaia’s strategic undertaking to grab the chance in dominating the Asian stablecoin market… Another core aspect is the stablecoin orchestration layer—Asia’s fee infrastructure stays extremely fragmented, and Kaia is uniquely positioned to consolidate it and drive cross-border monetary inclusion.”
— Dr. Sam Seo, Chairman, Kaia DLT Foundation

Coinbase’s Base App vs. Unify: Competing Visions of the ‘Everything App’

Coinbase is pursuing its personal super-app imaginative and prescient. The Base App, rebranded from Coinbase Wallet, brings buying and selling, funds, messaging, and social options onto its Layer 2 Base community. It consists of AI-powered brokers, NFC-enabled USDC funds, and “Flashblocks” expertise, which reduces block occasions from two seconds to 200 milliseconds.

In feedback to BeInCrypto, Kaia DLT Foundation Chairman Dr. Sam Seo confused how Unify diverges from Coinbase’s mannequin.

“Built on Kaia’s layer 1 blockchain, Unify integrates stablecoin remittances, funds, DeFi, DEX, and mini apps for video games and NFTs right into a messenger folks already use each day. Unify’s complete Web3 platform with DEX and DeFi is accessible by way of a number one messaging app, LINE Messenger, for the primary time within the Asian Web3 market.”
— Dr. Sam Seo, Kaia DLT Foundation

Seo famous that Coinbase’s Base App has grown from its change and pockets in Western markets, whereas Unify has began with LINE Messenger. That basis lets Unify attain tons of of tens of millions of customers whereas serving as a coordination layer for regional stablecoins.

He additionally mentioned Unify will increase past Kaia’s USDT to incorporate stablecoins pegged to currencies such because the yen, received, baht, and ringgit.

“Using LINE’s attain and Kaia’s community, Unify plans to mix regional stablecoins right into a single super-app expertise. Powered by Kaia’s stablecoin orchestration layer, Unify delivers funds, DeFi, and on a regular basis monetary providers seamlessly by way of LINE Messenger.”
— Dr. Sam Seo, Kaia DLT Foundation

This distinction reveals two paths: Coinbase emphasizes pace and social finance for Western markets, whereas LINE NEXT and Kaia give attention to compliance, funds, and Asian regional currencies. Both need to outline the way forward for Web3 client apps, however they begin from totally different foundations.

Regulatory Context and Market Outlook

Unify’s payments-first technique comes as regulators reevaluate digital finance. The President’s Working Group on Digital Asset Markets issued a report urging extra specific guidelines for digital property and stablecoin issuers within the US. Eversheds Sutherland analyzed the report, which requires the fast implementation of the GENIUS Act, signed into legislation in July, which creates a licensing regime for fee stablecoins.

In a earlier unique interview with BeInCrypto, Kaia Chairman Dr. Sam Seo emphasized that Asia should put together local-currency stablecoins to steadiness the rising function of USD-backed tokens underneath the GENIUS Act. He additionally prompt {that a} multi-currency stablecoin alliance may enhance cross-border liquidity and strengthen regional monetary autonomy.

For Asia, the place fee programs stay fragmented, this shift highlights the worth of Unify’s orchestration mannequin. By offering compliant and interoperable infrastructure, Unify may open cross-border monetary entry for each customers and establishments.

The super-app race will hinge on which mannequin—performance-led social finance or compliance-driven funds integration—proves extra compelling for mainstream adoption.

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