Morgan Stanley to kick off proprietary crypto trading services via digital platform in 2026
Morgan Stanley introduced it goals to roll out its proprietary crypto trading service on the E*Trade platform in the primary half of 2026 by way of a partnership with digital asset infrastructure agency Zerohash.
At launch, E*Trade purchasers shall be in a position to commerce Bitcoin, Ethereum, and Solana, marking some of the vital steps but by a Wall Street financial institution to fold digital belongings into mainstream brokerage services.
Expanding crypto push
The determination comes as conventional monetary establishments speed up efforts to seize rising demand for crypto publicity.
Competitors comparable to Robinhood already provide a wide array of tokens, whereas Charles Schwab has taken a extra cautious method, offering entry to exchange-traded funds tied to BTC and ETH.
Interactive Brokers, one other retail rival, has additionally deepened its crypto choices, signaling broader acceptance throughout the brokerage sector.
The crypto market is at the moment valued at roughly $3.9 trillion, with Bitcoin accounting for about $2.25 trillion and ether round $506 billion. The scale of these belongings has pressured established brokerages to adapt to retain purchasers more and more in different investments.
Zerohash positive factors momentum
For Zerohash, the partnership with Morgan Stanley follows a milestone fundraising spherical in which the corporate secured $104 million and reached unicorn standing.
Interactive Brokers led the spherical, with participation from Morgan Stanley, SoFi, and different monetary backers. The agency specializes in offering infrastructure that enables banks and fintechs to provide crypto merchandise with out constructing their very own trading and custody techniques.
The growth additionally displays a coverage setting that has grown more favorable beneath the Trump administration, with regulators signaling help for digital belongings. The backdrop has inspired Wall Street banks and asset managers to transfer past cautious pilot packages into stay choices.
Morgan Stanley’s integration of crypto trading on E*Trade highlights how digital belongings have shifted from a distinct segment experiment right into a fixture of world finance, one which each retail traders and establishments can not ignore.
The publish Morgan Stanley to kick off proprietary crypto trading services via digital platform in 2026 appeared first on CryptoSlate.
