Bitget Kicks Off New Star-Studded Video Series Featuring LALIGA Star Julián Alvarez

Bitget, the world’s largest Universal Exchange (UEX), has kicked off a brand new three-part marketing campaign starring LALIGA standout and Atlético de Madrid participant Julián Alvarez, bringing collectively world-class soccer expertise and next-generation buying and selling know-how in a sequence of dynamic product movies. Produced below Bitget’s official partnership with LALIGA, the movies highlight Bitget Onchain, GetAgent, and the Universal Exchange imaginative and prescient, every instructed by means of the high-performance lens that defines elite athletes like Alvarez.
The marketing campaign can have Alvarez showcasing how soccer’s strategic mindset aligns naturally with Bitget’s “Trade Smarter” imaginative and prescient. The first video, on Bitget Onchain, spotlights how customers can entry hundreds of thousands of tokens throughout a number of blockchains from a single account, powered by AI-driven Onchain Signals to assist merchants establish rising alternatives with pace and readability.
“LALIGA has all the time been dedicated to innovation, and this collaboration with Bitget displays how know-how and sport can transfer ahead collectively. We hope this sequence might be partaking for all LALIGA followers.” mentioned Javier Gurrea-Nozaleda, Director of Sponsorship and Licensing at LALIGA.
Alvarez seems throughout all three movies, bringing a playful but genuine connection between elite athletic efficiency and sensible buying and selling execution.
“It was thrilling to symbolize LALIGA on this marketing campaign,” Alvarez shared. “Football is all about timing, consciousness, and studying the sport, and Bitget brings that very same mindset to buying and selling. If you make sensible strikes on the proper second, you give your self the very best probability to win.”
Bitget CMO Ignacio Aguirre Franco added, “Julián brings the proper mixture of technique and aptitude. Those qualities mirror precisely what Bitget is constructing, a better, extra built-in technique to commerce. Whether it’s Onchain, GetAgent, or UEX, our objective is to present each person the instruments to assume and transfer like a champion.”
Each video will debut with its personal devoted touchdown web page, strolling customers by means of core options and new milestones throughout Bitget’s product ecosystem. The Onchain movie launches in the present day, adopted by GetAgent and UEX editions within the coming weeks.
Bitget’s partnership with LALIGA continues to bridge the worlds of sport and know-how, utilizing storytelling, world-class expertise, and product innovation to raise how international audiences find out about Web3.
About Bitget
Established in 2018, Bitget is the world’s largest Universal Exchange (UEX), serving over 120 million customers with entry to hundreds of thousands of crypto tokens, tokenized shares, ETFs, and different real-world property, whereas providing real-time entry to Bitcoin price, Ethereum price, XRP price and different cryptocurrency costs, all on a single platform. The ecosystem is dedicated to serving to customers commerce smarter with its AI-powered buying and selling instruments, interoperability throughout tokens on Bitcoin, Ethereum, Solana, and BNB Chain, and wider entry to real-world property. On the decentralized aspect, Bitget Wallet runs because the main non-custodial crypto pockets supporting 130+ blockchains and hundreds of thousands of tokens. It provides multi-chain buying and selling, staking, funds, and direct entry to twenty,000+ DApps, with superior swaps and market insights built-in the platform.
Bitget is driving crypto adoption by means of strategic partnerships, reminiscent of its function because the Official Crypto Partner of the World’s Top Football League, LALIGA, in EASTERN, SEA and LATAM markets. Aligned with its international influence technique, Bitget has joined arms with UNICEF to help blockchain schooling for 1.1 million individuals by 2027. In the world of motorsports, Bitget is the unique cryptocurrency change associate of MotoGP
, one of many world’s most thrilling championships.
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