BeInCrypto Expands Content Experience with New Homepage and Article Features

Crypto audiences don’t learn the way in which they used to. They scan, they watch, and they transfer quick. Our newest updates to the homepage and article pages are a direct response to that actuality; introducing a devoted video block, new social media CTAs, and UI enhancements throughout each surfaces. This builds on last year’s full site redesign throughout all 26 international domains, and takes it additional.

What’s new at a look

• Video block: A devoted part for video content material, now positioned prominently on article pages
• Social media CTAs: New call-to-action parts connecting editorial content material to BeInCrypto’s social channels
• UI enhancements: Visual hierarchy and format updates throughout each the homepage and article pages, reinforcing the mobile-first strategy from the September redesign

Built For How People Read Today

According to Vlada Morhunova, Product Manager at BeInCrypto, inner analytics revealed a transparent cut up between how desktop and cellular customers navigate the positioning.

“Desktop customers are inclined to navigate extra intentionally. They browse classes, use search, and discover associated content material. Mobile customers behave extra like scanners, relying closely on what’s instantly seen on the web page. With cellular accounting for almost all of our international visitors, we wanted the homepage and article web page layouts to serve that scanning habits extra successfully.”

The homepage and article pages had been the clear precedence. They are the 2 highest-traffic touchpoints throughout your entire product, the place returning readers land and the place most new guests arrive from search and social. “If we enhance the expertise right here,” Morhunova notes, “it lifts just about each engagement metric throughout the board.”

Video is Now a First-class Format

The most seen change is the devoted video block on article pages. It responds to a well-documented shift in how audiences eat data on-line.

According to Statista and InformationReportal information from Q2 2025, 94.6% of web customers worldwide now watch on-line movies on a month-to-month foundation. 

The shift from conventional to digital viewing has reached a milestone: in May 2025, streaming overtook the mixed share of broadcast and cable tv for the primary time ever within the US, accounting for 44.8% of complete TV viewing. By December 2025 that share had climbed to a report 47.5% (Nielsen The Gauge, January 2026). 

The shift is simply as seen within the information sector. According to the Reuters Institute Digital News Report 2025 the proportion of individuals consuming video information globally jumped from 67% to 75% in simply two years, with social video rising from 52% in 2020 to 65% in 2025. 

At BeInCrypto’s Executive Council earlier this year, senior leaders from Bitpanda, Dune, and Libertex labored by way of the identical alerts: RelatedWeb information offered on the session confirmed that common month-to-month net visitors to the highest 1,000 websites has declined greater than 11% over 5 years. These homepage and article web page updates are a product of that path, not a response to it.

“Video is not a secondary format for us,” says Morhunova. “We’re investing considerably in video manufacturing, and the brand new designs replicate that by surfacing video content material a lot earlier within the person journey. The purpose is for video to be a pure a part of how customers eat crypto information on BeInCrypto.”

Social CTAs: Extending the Reader’s Journey

New call-to-action blocks throughout article pages join editorial content material to BeInCrypto’s social channels, creating extra touchpoints past the article itself.

According to the Reuters Institute Digital News Report 2025, social media and video have now displaced tv as the first information supply within the US for the primary time. Pew Research Center information from September 2025 provides additional element: one in 5 US adults now usually get information on TikTok, up from simply 3% in 2020; the quickest development of any platform Pew has studied for information consumption. 

• YouTube and Facebook are the highest two platforms for information total, with 35% and 38% of US adults getting information there usually (Pew Research Center, August 2025). 

This isn’t a development distinctive to BeInCrypto. According to Meltwater and We Are Social’s Digital 2026 report (October 2025), social media advertisements are actually the highest driver of name consciousness for web customers aged 16 to 34, forward of each engines like google and TV promoting. The platforms the place individuals uncover content material are the identical platforms the place they uncover manufacturers. Building stronger connections between editorial and social is how media shops keep related in that setting.

Part of a Broader Roadmap

The September 2025 redesign established the platform structure. This replace addresses the content material surfaces that matter most. What comes subsequent goes additional: expanded markets and TradFi information widgets, the subsequent section of the Experts Network pages, and continued enhancements throughout all 26 language editions.

“We’re systematically modernizing BeInCrypto’s frontend structure to be sooner, extra modular, and higher suited to the various international viewers we serve,” says Morhunova.

BeInCrypto reaches tens of millions of month-to-month readers throughout 26 languages. These updates are a part of a steady funding within the product expertise that underpins that attain, and a sign to companions that the platform is evolving to match the place audiences are going.

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