Binance Executive Yi He’s WeChat Hacked in $55K Meme Coin Scam

Binance co-CEO Yi He’s WeChat account was hijacked this week and used to advertise a meme coin known as Mubarak (MUBARA).

The incident has resulted in a pump-and-dump scheme that netted scammers roughly $55,000.

MUBARA Pump-and-Dump Scheme

Binance founder Changpeng Zhao (CZ) was the primary to alert customers through X that the manager’s WeChat account had been compromised. CZ urged the crypto group to not purchase any meme cash promoted in the posts, warning that “Web 2 social media safety just isn’t that sturdy. Stay safu!”

On the opposite hand, Yi He confirmed that she hasn’t used the platform for some time and that the related quantity had been taken over by the attackers. Blockchain analytics platform Lookonchain revealed that hours earlier than posting the promotional content material, the hacker created two new wallets and started accumulating MUBARA through PancakeSwap.

On-chain information suggests they used this exercise to run a pump-and-dump scheme. The attacker spent $19,479 to buy 21.16 million tokens, triggering a value rally. The token rose from round $0.001 to $0.008 inside minutes, pushing its market cap to round $8 million, which resulted in it being closely traded on BNB.

Lookonchain estimates that they’ve already offered 11.95 million MUBARA for $43,520 and nonetheless maintain 9.21 million tokens value $31,000, bringing complete income to roughly $55,000.

MUBARA is a meme-based cryptocurrency that gained recognition in early 2025 as a consequence of its value actions and community-driven hype, and was formally listed on Binance Alpha in March by way of the BNB Chain Launchpad platform Four Meme.

Pattern of Similar Hacks

This prevalence is the latest in a collection of hacks focusing on WeChat accounts of outstanding crypto figures, a development that stands out for its repeated use of meme tokens to defraud customers. In the same case, Tron founder Justin Sun’s account was compromised on November 30, displaying a transparent sample in the attackers’ strategies.

The crypto X group has described these occasions as intense on-chain “hacker competitions” that are actually spilling into off-chain platforms. CZ commented on the event, noting that he hoped the subsequent compromised profile wouldn’t be his as a result of he hasn’t used the social platform for a few years. He additionally clarified that he wouldn’t straight endorse any meme cash on the platform.

Following the newest improvement, Yi He has shared that her profile has been efficiently recovered after exterior verification that led to the password being modified.

However, she identified that the dangerous actors are reportedly nonetheless lurking, exploiting suggestions points, and making an attempt so as to add her as a pal.

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