Logan Paul Agrees to Sell Record-Breaking $5.3M Pokémon Card at Auction
Logan Paul has agreed to promote one of many rarest Pokémon playing cards ever produced, shifting to capitalize on what he describes as a powerful second for the collectibles market.
Key Takeaways:
- Logan Paul will public sale his record-setting Pikachu Illustrator card after accepting a $2.5 million advance from Goldin Auctions.
- The sale, featured on Netflix’s King of Collectibles, is ready to go dwell on Jan. 12.
- Strong demand for high-end collectibles is pushing uncommon Pokémon and sports activities playing cards into alternative-asset territory.
The WWE star and social media influencer confirmed he will auction his Pikachu Illustrator card, which he bought in 2021 for practically $5.3 million, a value that set a Guinness World Record for the costliest Pokémon buying and selling card offered in a personal sale.
The card might be offered by means of Goldin Auctions, one of many largest public sale homes specializing in sports activities memorabilia and collectibles.
Logan Paul Takes $2.5M Advance as Pokémon Card Heads to Goldin Auction
Paul accepted a $2.5 million advance from Goldin Auctions founder and CEO Ken Goldin as a part of the deal.
The sale was featured within the newest season of Netflix’s King of Collectibles: The Goldin Touch, which premiered on Dec. 23.
According to Goldin, the public sale will go dwell completely on the Goldin Auctions web site on Jan. 12.
Goldin estimates the cardboard might fetch between $7 million and $12 million, probably setting a brand new benchmark for Pokémon collectibles.
Paul beforehand turned down a $7.5 million provide for the cardboard, underscoring how sharply costs at the highest finish of the market have risen lately.
“The Pokémon market is scorching. It’s hotter than it’s ever been,” Paul mentioned in a joint interview with Goldin on Bloomberg TV. “Ken gave me a deal I couldn’t refuse.”
Goldin described high-end collectibles as an alternative asset class that has attracted rising curiosity from rich patrons.
He pointed to document gross sales in different segments of the market, together with sports activities playing cards, as proof of sustained demand.
“That’s the way you see a basketball card that includes Michael Jordan and Kobe Bryant promote for $12.5 million,” he mentioned.
Pokémon’s 30-Year Fans Are Driving Today’s Collectibles Boom
The timing of the sale additionally coincides with shifting demographics amongst collectors. Pokémon will mark its thirtieth anniversary in 2026, and lots of followers who grew up with the franchise now have the disposable revenue to compete for uncommon objects.
Goldin mentioned this technology has completely different preferences from earlier collectors, usually favoring cultural icons over conventional wonderful artwork.
Paul, a longtime collector, has repeatedly showcased his curiosity in uncommon Pokémon playing cards throughout social media and in public appearances.
He rose to prominence alongside his brother Jake Paul on Vine and YouTube earlier than branching into boxing, wrestling and leisure.
Jake Paul just lately misplaced a high-profile boxing match to former heavyweight champion Anthony Joshua in a bout streamed dwell on Netflix.
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