Matrixport Rebrands as BIT in Strategic Repositioning
Matrixport introduced that it has rebranded as BIT, reflecting the agency’s continued growth in digital asset monetary infrastructure and providers. Going ahead, the agency will function below the BIT model.
The rebrand marks the subsequent part of the agency’s growth as digital asset markets proceed to mature and participation expands throughout establishments and particular person traders globally. Institutional participation in specific has elevated demand for stronger governance, operational controls and monetary infrastructure throughout the digital asset sector.
Alongside the model transition, the agency additionally printed its BIT 2026 Trust Whitepaper, outlining the governance, threat administration and operational frameworks supporting its providers. The paper offers a structured overview of the agency’s governance, compliance and operational foundations.
Commenting on the rebrand, John Ge, CEO of BIT, mentioned:
“Digital asset markets are coming into a part in which governance, transparency and operational self-discipline are more and more vital. BIT displays the continued evolution of our enterprise and our dedication to constructing trusted digital asset monetary infrastructure.
‘Bridge into Tomorrow’ displays BIT’s position in connecting right now’s monetary system with the way forward for digital markets.”
The firm mentioned the rebrand wouldn’t have an effect on current consumer accounts, services or products and that authorized entities and contractual preparations would stay unchanged.
As a part of this subsequent part, the Singapore-headquartered agency can be exploring potential U.S. capital markets alternatives, together with a potential public itemizing.
About BIT (previously Matrixport)
BIT (previously Matrixport) is a worldwide digital asset monetary infrastructure and providers group centered on constructing long-term monetary infrastructure for contemporary traders. Built on integrity and belief, BIT bridges conventional finance and digital belongings by means of disciplined governance, superior expertise and regulatory compliance.
Founded in 2019, BIT has grown right into a unicorn with a valuation exceeding US$1 billion. Headquartered in Singapore with seven workplaces worldwide, BIT manages over US$6 billion in belongings and facilitates greater than US$7 billion in month-to-month buying and selling quantity, with cumulative curiosity funds exceeding US$2 billion.
BIT gives digital monetary providers together with custody, buying and selling, asset and wealth administration, liquidity and financing options, and tokenised real-world belongings (RWA), serving institutional {and professional} traders globally.
BIT Group entities preserve a licensed and controlled footprint throughout Singapore, Hong Kong, Switzerland, the United Kingdom, the United States and Bhutan, together with a Major Payment Institution licence in Singapore and a FINMA-licensed Manager of Collective Assets in Switzerland. BIT has been recognised on the Hurun 2024 Global Unicorn Index and the 2025 Singapore FinTech Unicorn List.
Media Contact
Press Office
BIT
press@bit.com
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