Moon Inc attracts US investors with today’s debut and Bitcoin-focused expansion
Moon Inc. mentioned its shares at the moment are accessible to U.S. investors on the OTCQX Best Market as of Nov. 5, following an improve from the OTC Pink tier and a bell ringing at OTC Markets Group in New York.
The transfer opens a direct channel for U.S. retail and institutional investors to entry the Hong Kong-listed issuer, which trades on the HKEX underneath code 1723 and has been pivoting from its roots in pay as you go connectivity towards Bitcoin-focused client merchandise.
The firm framed the OTCQX commencement as a part of a broader capital technique that aligns with a Bitcoin commonplace and tighter U.S. market engagement.
Chief government John Riggins mentioned the upper disclosure bar and visibility are meant to create a cleaner pathway for U.S. investors to take part in Hong Kong’s regulated digital asset ecosystem and Moon’s expansion throughout Asia.
Moon Inc’s Bitcoin technique
The firm accomplished a authorized identify change from HK Asia Holdings to Moon Inc. earlier this 12 months, a step that formalized the strategic pivot and preserved the 1723 inventory code on HKEX, in keeping with HKEXnews.
The U.S. buying and selling venue improve follows Moon’s October financing of roughly HK$65.5 million, or roughly US$8.8 million, by a mix of latest shares and convertible notes to fund a Bitcoin-enabled pay as you go card and a Pan-Asian rollout, beginning in Thailand and South Korea.
The increase was supported by a gaggle that included Bitcoin miners. The product plan goals to combine Bitcoin-native rails into the corporate’s legacy pay as you go distribution community, positioning Moon to distribute BTC masses by the identical cash-in channels used for SIMs and cell top-ups, an method examined intimately in our protection of retail cash rails.
A yearlong restructuring set the stage for today’s U.S. entry milestone.
UTXO Management and Sora Ventures took control of the previous HK Asia Holdings in early 2025, and management positions have been stuffed by figures related with Bitcoin Magazine’s mum or dad, strikes that helped steer the rebrand and the corporate’s treasury and product course.
Shares reacted positively through the spring as Moon launched a MicroStrategy 2.0” method that blended measured balance-sheet Bitcoin publicity with product integration.
For U.S. investors, OTCQX entry reduces friction in buying and selling a Hong Kong issuer pursuing Bitcoin client rails. At the identical time, the corporate continues to execute in Asia, the place money utilization stays high throughout retail top-up ecosystems.
The mannequin Moon is pursuing treats BTC like cellphone credit score, a distribution angle that differs from alternate apps and targets segments that fund digitally by bodily brokers moderately than banked channels.
The execution hinges on licensing, issuer partnerships, and agent activation in every market.
Regulators in Singapore enforced a June 30, 2025, deadline, prompting some overseas-facing operators to reassess their footprints. This growth has concentrated consideration on Hong Kong and Dubai for digital asset exercise.
Hong Kong’s stance, together with the itemizing of spot BTC and ETH ETFs, has broadened mainstream engagement with digital belongings.
If Moon can convert a portion of its pay as you go distribution into BTC loading factors, the near-term income lens shall be pushed by lively loaders, common ticket sizes, and blended take-rate throughout spreads, charges, and interchange.
The financing quantity signifies a pilot section involving country-by-country companions, with the primary introduced corridors being Thailand and South Korea.
While working prices, compliance, and issuer charges will decide web economics, gross income sensitivity will be framed for 2026 exit charges utilizing directional ranges tied to the corporate’s plan.
| Scenario (2026 exit, month-to-month) | Active loaders | Avg load (US$) | Blended take-rate | Gross income / month | Gross income / 12 months |
|---|---|---|---|---|---|
| Bear | 75,000 | 40 | 1.0% | $30,000 | $0.36 million |
| Base | 250,000 | 70 | 1.5% | $262,500 | $3.15 million |
| Bull | 600,000 | 120 | 2.2% | $1.584 million | $19.0 million |
These ranges depend upon agent density, repeat load frequency, issuer and processor partnerships in every nation, treasury coverage, and volatility administration. Wider BTC volatility can increase spreads however may also constrain conversion, and program-level prices for KYC, KYT, and buyer assist can strain unit economics.
A listed car’s disclosure cadence, together with treasury sizing and card economics, will present extra readability on run charges as this system scales. The firm’s legacy as a pay as you go operator is related to cash-in mechanics, which regularly drive micro-loads and small-ticket conduct within the early months of deployment.
Today’s step into OTCQX goals to broaden the shareholder base that may observe that deployment.
For U.S. market members, the transfer enhances citation high quality and company disclosure entry in comparison with Pink, whereas preserving the first itemizing in Hong Kong and the quick identify. The firm described the improve as a part of a global development technique that features regional product launches funded by the October capital increase and a deal with governance and transparency. The authorized rebrand in June laid the groundwork for these actions.
Key milestones to observe embody issuer and licensing bulletins in Thailand and South Korea, activation counts throughout top-up brokers, disclosure of month-to-month lively loaders and common load sizes, and updates on balance-sheet Bitcoin coverage and danger controls.
The U.S. over-the-counter venue shift is now in place, offering investors with a clearer view right into a Hong Kong-based firm pursuing Bitcoin rails by pay as you go distribution.
Disclosure: Sora Ventures is an investor in CryptoSlate.
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