Plume Dominates RWA Market — But Why Is PLUME Still 60% Down?
In the Real-World Assets (RWA) market, Plume has shortly attracted greater than 50% of buyers. This success shouldn’t be merely a advertising story however displays a shift in how crypto buyers strategy RWA.
According to a report from Tiger Research, the variety of RWA holders on Plume elevated from 167,000 in June to greater than 200,000 in September. The market focus is extra notable than the expansion price: Plume accounts for over 50% of all crypto RWA buyers, that means that one out of each two folks investing in tokenized real-world belongings is doing so by way of Plume.
Three Factors Behind Plume’s Success
This dominance has three most important causes. First, in contrast to conventional monetary establishments that always give attention to price effectivity, Plume (PLUME) has chosen a “DeFi-first” strategy. According to Tiger Research, the venture prioritizes yield and composability inside the DeFi ecosystem. Plume’s RWA tokens can be utilized for lending, liquidity provision, or as collateral.
This comfort and composability shortly attracted the crypto-native group, which is accustomed to biking belongings to maximise returns. It is a aggressive edge that traditional-style RWA fashions can not simply replicate.
According to a different report from Messari, Plume launched with $65.8 million in tokenized belongings, which elevated to $170 million by September 15, 2025. Data from rwa.xyz exhibits 144 tokenized belongings on the community, distributed throughout greater than 202,000 addresses. Superstate, Nest, and Mercado Bitcoin deploy essentially the most vital holdings by market share.
DeFi exercise on Plume has additionally surged since its mainnet launch in June 2025. As of September 15, the Total Value Locked (TVL) reached $577.8 million and $4.9 billion in PLUME.
Next, in keeping with Tiger Research, the venture has proactively engaged with the SEC, US regulators, and authorities throughout Asia to ascertain a extra clear framework and decrease sudden dangers. This strategy has been described as a “regulatory moat” — a protecting protect and a aggressive benefit.
Finally, past RWA, Plume has additionally set its sights on the Bitcoin (BTC) market. With an estimated $2.18 trillion in BTC saved however underutilized, the venture goals to show BTC into “programmable capital.”
If profitable, this may be a major breakthrough in unlocking large capital for DeFi. At the identical time, nonetheless, it brings technical challenges (sensible contract danger, custody) and regulatory hurdles (how authorities classify tokenized Bitcoin merchandise).
The Price of PLUME Being Reflected Accurately?
However, is that this success actually being mirrored within the value of PLUME? Plume, a Web3 RWA venture, prioritizes crypto-native values like yield and accessibility. It creates a brand new ecosystem whereas mitigating regulatory dangers by way of proactive coverage engagement. Its twin positioning bridges Web3 and conventional finance, driving robust development potential within the RWA market and BTCFi.
However, the value of PLUME doesn’t appear to mirror the venture’s development trajectory. At the time of writing, data from BeInCrypto exhibits PLUME is buying and selling at $0.0969, about 60% under its all-time high.
As BeInCrypto reported, the value of PLUME spiked greater than 30% after its launch on Binance a month earlier. However, the value shortly fell under pre-listing ranges because of a wave of whale sell-offs and profit-taking. At the time, investor considerations in regards to the token unlock added to the continuing promoting stress.
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