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Polymarket Deal With Dow Jones Brings Data to WSJ, MarketWatch, Barron’s

Polymarket has introduced a brand new unique partnership with Dow Jones that may carry its real-time prediction market knowledge to media properties like The Wall Street Journal, MarketWatch, Barron’s, and Investor’s Business Daily. 

Under the settlement, Dow Jones, a division of News Corp, will combine Polymarket possibilities into information protection and funding instruments, positioning prediction markets alongside conventional indicators similar to analyst insights and earnings calendars. The corporations say the purpose is to give readers a clearer sense of how markets are pricing main political, financial, cultural, and company occasions.

Polymarket’s partnership with Dow Jones follows earlier integrations introduced final 12 months with Yahoo Finance and Google Finance, a part of the platform’s continued push to carry prediction market knowledge into mainstream monetary media. Embedding real-time market possibilities into each investor workflows and editorial content material helps to give prediction markets broader visibility and legitimacy, notably within the monetary world.

Polymarket CEO: Deal will present extra “complete information expertise”

Shayne Coplan, founder and CEO of Polymarket, stated in a information launch that the partnership units a brand new customary for accessible, data-driven info to be used to higher inform readers.

“As Polymarket continues to broaden, our prediction market knowledge is more and more relied upon for dependable, clear, and correct info,” Coplan stated. “This partnership combines journalistic perception with real-time market possibilities — together with the most-watched enterprise information like public firm earnings experiences — to create a very complete information expertise for readers.”

Dow Jones to create built-in buying and selling instruments with knowledge

The partnership will end in Polymarket knowledge being featured in devoted chance widgets on the Dow Jones media properties’ digital platforms, together with on the homepages and different market-related pages. The knowledge may even be featured in “choose print placements.” 

Dow Jones may even use the info for brand spanking new customer-facing options, together with a “customized earnings calendar highlighting market-implied expectations round company efficiency.” Other built-in instruments for financial and earnings forecasting might be rolled out over time.

“We’re making prediction markets knowledge accessible to our customers, as a result of it’s a quickly rising supply of real-time perception into collective beliefs about future occasions,” Dow Jones CEO and Wall Street Journal writer Almar Latour stated within the launch. “Our mission is to assist individuals make choices by providing them dependable information, knowledge and evaluation. In partnering with Polymarket, we goal to assist customers higher interpret market sentiment and assess threat alongside conventional monetary indicators.” 

Dow Jones deal newest signal of aggressive jockeying with Kalshi

Polymarket’s settlement with Dow Jones represents the trade’s newest strategic transfer to problem Kalshi’s dominance within the U.S. regulated prediction market area. Kalshi additionally has a knowledge integration partnership with Google, in addition to unique, higher-profile alliances with CNN and CNBC to combine the most recent real-time market sentiments into information protection. 

Kalshi has an edge on Polymarket by way of market integration offers with retail fintech platforms, serving to to give it a better presence within the monetary world. Top digital brokerages Robinhood and Webull presently host Kalshi prediction markets straight on their platforms, as does main crypto trade Coinbase, which announced late last year it was additionally bringing inventory buying and selling to its app.

But Polymarket has additionally been energetic in focusing on a extra monetary industry-minded viewers past its Yahoo and Google offers. Last 12 months, the corporate announced that Intercontinental Exchange (ICE), the mother or father firm of the New York Stock Exchange, was investing up to $2 billion within the platform, placing Polymarket’s post-money valuation at round $9 billion. 

Along with the funding, ICE additionally agreed to change into a worldwide distributor of Polymarket’s knowledge to institutional traders and monetary corporations, bringing actual‑time chance indicators into the legacy finance infrastructure. 

Polymarket additionally struck a data-integration deal last year with Stockwits, the favored social platform for traders and merchants. 

Polymarket US product nonetheless restricted to sports activities markets

Kalshi has had a little bit of a headstart on Polymarket within the U.S. market. After buying Commodity Futures Trading Commission (CFTC) approval to function a prediction trade domestically, Polymarket’s U.S. product tender launched late final 12 months and to date solely options sports activities occasion contracts. 

The sort of information being shared and built-in into Dow Jones’ media properties could be discovered on Polymarket’s longer-running international platform, which doesn’t function below CFTC oversight. 

Polymarket’s Dow Jones deal additional amps up the rivalry with Kalshi, increasing the battle for visibility, adoption, and mainstream legitimacy, which helps each platforms of their quest for better market seize. 

The publish Polymarket Deal With Dow Jones Brings Data to WSJ, MarketWatch, Barron’s appeared first on DeFi Rate.

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