Public Asset Manager Strive Launches $500M Plan To Load Up On Bitcoin

Strive, the bitcoin-focused issuer backed by Vivek Ramaswamy, launched an at-the-market plan to promote as much as $500 million of its Variable Rate Series A Perpetual Preferred Stock.

Reports have disclosed the offering was filed on December 9, 2025 and that web proceeds could also be used for normal company functions, together with shopping for Bitcoin and Bitcoin-related merchandise.

Strive Launches $500M Program

The public asset supervisor signed a gross sales settlement that names Cantor Fitzgerald, Barclays and Clear Street as placement brokers for this system.

Based on reports, the ATM construction lets Strive promote SATA shares into the open market over time fairly than in a single block. The prospectus complement tied to this system makes clear how the providing matches into Strive’s capital toolbox.

Strive’s Announcement In Context

Strive has been steadily including Bitcoin to its stability sheet this yr. Reports present the agency purchased about 1,567 BTC between October 28 and November 9 at a median value close to $103,315 per coin, bringing complete holdings to roughly 7,525 BTC as of early November.

These figures place Strive among the many bigger public company holders of Bitcoin and assist clarify why it’s tapping most well-liked fairness fairly than different funding routes.

Bitcoin Holdings And Recent Buys

Based on studies, Strive’s acknowledged aim is to extend Bitcoin per share over time. The firm has framed most well-liked fairness merchandise like SATA as a strategy to fund future crypto buys whereas providing traders a distinct payout construction than widespread inventory.

That combine — treasury Bitcoin plus earnings belongings — is what Strive has pitched to shareholders in current filings and investor updates.

Semler Deal And Earlier Purchase Plan

Reports have additionally tied Strive’s acquisition technique to an earlier announcement to purchase lots of extra cash as a part of a company deal.

Reuters reported that in September Strive stated it might purchase 5,816 BTC for $675 million as a part of its deliberate Semler acquisition, a transfer that may push mixed holdings above 10,900 BTC if accomplished.

That disclosure underscores how the ATM program might match right into a broader plan to develop Bitcoin reserves.

Market Response

Stocks tied to Strive moved on the information. Some market pages recorded modest upticks in SATA and in Strive’s Class A typical shares after the submitting went public.

Investors and analysts will watch execution carefully: an ATM sale might be gradual, and timing issues when shopping for a risky asset like Bitcoin.

The preferred-stock route additionally has payout and conversion options that traders will weigh in opposition to dilution and value of capital.

Featured picture from Unsplash, chart from TradingView