|

Upbit Goes on Coin Listing Spree as Bithumb Claws Back Market Share

A table showing the top 12 most-traded coins on the Upbit crypto exchange on September 11, 2025.

The crypto exchange Upbit has launched a coin itemizing spree as a response to its South Korean rival Bithumb’s buying and selling quantity progress.

The South Korean newspaper Seoul Kyungjae reported that Upbit has listed seven tokens prior to now 10 days.

A table showing the top 12 most-traded coins on the Upbit crypto exchange on September 11, 2025.
The prime 12 most-traded cash on the Upbit crypto trade on September 11, 2025. (Source: CoinGecko)

Upbit Listing Spree: Will It Stop Bithumb’s Surge?

The outlet wrote that on September 9, Bithumb’s home market share climbed to 46%, with Upbit’s share standing at 50.6%.

Upbit has dominated the South Korean market since round 2022, having fun with market share dominance above the 80% mark in some months.

This has led some lawmakers to complain that its operator, Dunmau, has become the crypto exchange sector’s de facto monopoly.

But Bithumb has been chipping away at Upbit’s market share in latest months. It has struck a partnership take care of Kookmin Bank, South Korea’s largest monetary participant.

And it has additionally launched a spinoff firm as it looks to become the first domestic exchange to debut on the NASDAQ stock exchange.

Upbit seems to have responded to Bithumb’s resurgence by launching new altcoin pairings and itemizing a wider vary of cash.

An unnamed South Korean trade official instructed the media outlet that Upbit is anxious that Bithumb has narrowed the market share hole to lower than 5% with out resorting to novel promotions. The official opined:

“Upbit can not assist however really feel a way of disaster.”

A graph showing trading volumes on the Upbit crypto exchange over the past seven days.
Trading volumes on the Upbit crypto trade over the previous seven days (Source: CoinGecko)

WLD Listing

The media outlet wrote that Upbit’s response to Worldcoin (WLD) commerce quantity progress in South Korea has been telling.

When WLD transaction volumes pushed Bithumb’s market share to 46% on September 9, Upbit responded quickly.

Upbit announced it would be listing WLD at 7 pm KST the identical day and accomplished its itemizing simply two hours later, at 9 pm KST.

Upbit’s newest itemizing, at 1:30 am KST on September 11, was the Linea (LINEA). The trade’s September listings tally has already surpassed its complete variety of listings for the entire of August.

Customers May Suffer, Experts Warn

The market chief has historically taken a way more conservative angle to coin itemizing than Bithumb, which additionally continues so as to add cash to its platform.

Should the 2 corporations grow to be embroiled in a listings struggle, critics warn, prospects may endure in the long term.

Experts stated they had been “involved” that the “fierce competitors between exchanges” could lead on platform managers to make “hasty choices” that “compromise the overview course of.”

The consultants famous that whereas itemizing frenzies proceed, South Korean delisting occasions have gotten extra widespread.

A mixed complete of 25 altcoins have been delisted by Bithumb, Upbit, and their closest rivals, Korbit, Coinone, and GOPAX, since July this 12 months.

Several of those cash had solely not too long ago been listed on the platforms. An unnamed crypto business government prompt that Seoul’s efforts to police the sector could also be at fault.

The supply stated:

“Regulators solely permit home exchanges to supply spot buying and selling. That implies that the one manner they will compete with each other is by increasing their listings. It is ironic that regulators’ makes an attempt to police the business are literally spurring itemizing competitors and weakening investor safety.”

The put up Upbit Goes on Coin Listing Spree as Bithumb Claws Back Market Share appeared first on Cryptonews.

Similar Posts