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X Bets Big On Crypto Veteran As April Money Launch Nears

A crypto specialist with deep roots in decentralized finance is now main design at one of many world’s most watched tech platforms.

X has employed Benji Taylor as Head of Design, an appointment that spans the corporate’s work alongside xAI and SpaceX — and arrives simply weeks earlier than a deliberate monetary product launch.

A Hire Built Around Financial Ambition

Taylor’s resume reads like a tour by way of the final decade of crypto product constructing. He based Los Feliz Engineering, the studio behind Family, a self-custody crypto pockets.

Aave Labs — the staff behind the decentralized lending protocol Aave, which at its peak held over $40 billion in complete deposits — acquired the corporate in 2023.

Taylor stayed on as Chief Product Officer till October 2025, then moved to Coinbase’s Base community, the place he served as Head of Design on the Ethereum-based blockchain platform.

His background isn’t simply in design. It’s particularly within the type of monetary instruments X says it desires to construct.

What X Money Is Supposed To Do

Based on studies, X Money is being lined up for an April rollout, focusing on greater than 40 US states at launch. The function set is predicted to incorporate peer-to-peer funds, checking account deposits, a linked debit card, and cashback rewards.

A proposed 6% annual yield on balances would put it in direct competitors with high-yield financial savings accounts from conventional banks.

What stays publicly unconfirmed is how, or whether or not, blockchain know-how might be woven into the product from day one. No official disclosure has been made on that entrance.

But Taylor’s total skilled historical past sits on the intersection of design and crypto infrastructure — and that has not gone unnoticed by analysts watching the rollout intently.

X product lead Nikita Bier mentioned he had tracked Taylor’s work for years. Bier reportedly pushed internally to get him employed, calling one in every of his earlier merchandise among the many best-designed he had encountered.

That type of private advocacy from a senior product government alerts the load the corporate is putting on this specific position.

The Bigger Picture Behind The Appointment

Musk has spoken publicly about turning X into what he calls an “the whole lot app” — a single platform masking messaging, content material, and monetary transactions.

Reports point out that funds infrastructure has been in improvement for a while, with cash transmission licenses secured throughout a number of US states.

Featured picture from Sheldon Cooper/SOPA Images/LightRocket/Getty Images, chart from TradingView

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