Moomoo Joins Retail Brokerage Push Into Prediction Markets

Moomoo is making ready to convey occasion contract buying and selling to U.S. retail customers, including one other mobile-first brokerage platform to the rising race to distribute prediction markets by means of mainstream buying and selling apps.

The firm mentioned this week that it plans to launch U.S. prediction market providers by means of Moomoo Financial Inc., its U.S. brokerage entity. National Futures Association records present Moomoo Financial was permitted May 1 as an NFA member, futures fee service provider (FCM) and swap agency, with its exercise solely restricted to swaps. The approvals place Moomoo to supply prospects entry to occasion contracts by means of the Commodity Futures Trading Commission-regulated derivatives framework.

“By increasing into the Event Contract class, moomoo goals to do extra than simply add a service; we search to redefine the best way traders work together with international information,” Futu mentioned in a put up on the Moomoo website. “Our aim is to permit macro development and social headline to be remodeled right into a easy, safe, and economically precious funding device — identical to buying and selling shares.”

Moomoo is the retail brokerage model of Futu Holdings, a Nasdaq-listed on-line brokerage and wealth administration firm. NFA data record Futu US Inc. as a principal of Moomoo Financial with a ten% or better monetary curiosity. The submitting additionally lists Leaf Hua Li, Futu’s founder, chairman and CEO, as an oblique proprietor of Moomoo Financial.

Moomoo has not but mentioned which alternate or third-party platform will provide the contracts, leaving one of many greatest questions across the rollout unanswered. But the transfer locations Moomoo in a group of brokerage-style platforms pushing into occasion contracts as prediction markets grow to be a bigger characteristic inside retail buying and selling apps.

Moomoo brings brokerage scale to occasion contracts

The deliberate launch offers prediction markets entry to a different giant shopper buying and selling viewers. Moomoo says its platform has 29.18 million international customers and $158.4 billion in consumer belongings, whereas attracting $1.89 trillion in annual buying and selling quantity in 2025. The firm doesn’t get away what number of of these customers are within the U.S., the place the deliberate occasion contract providing can be obtainable.

Futu’s occasion contracts put up framed occasion contracts as a method for customers to commerce on real-world outcomes tied to main public occasions. The firm pointed to potential markets across the 2026 FIFA World Cup winner, the U.S. presidential election and Federal Reserve interest-rate selections as examples of the varieties of contracts retail customers may ultimately commerce.

“Previously, native prediction platforms pioneered this house however usually confronted hurdles concerning consumer accessibility and fragmented liquidity,” Futu mentioned. “By leveraging our professional-grade buying and selling infrastructure and large consumer base, moomoo is integrating this high-engagement sector into the worldwide monetary ecosystem.”

Moomoo mentioned customers would be capable to use “consolidated money shopping for energy” of their accounts to commerce occasion contracts, lowering the necessity to manually transfer idle money between separate accounts. The firm additionally mentioned it plans to convey its real-time information feeds and commerce lifecycle instruments into the product, permitting customers to monitor occasion contract pricing from order entry by means of settlement, together with market-implied chances and implied volatility.

The construction depends upon Moomoo Financial’s new FCM registration. The approval positions Moomoo Financial to route buyer entry to sure CFTC-regulated occasion contracts listed by regulated exchanges, slightly than record the contracts itself.

Retail brokers have gotten prediction market gateways

Moomoo’s deliberate launch comes as retail buying and selling apps more and more look to occasion contracts as the subsequent product class so as to add alongside shares, choices, crypto and futures.

Robinhood stays essentially the most seen instance. The well-liked retail dealer launched a prediction markets hub in March 2025 by means of Robinhood Derivatives, with a variety of occasion contracts supplied by means of Kalshi and ForecastEx. 

The product has shortly grow to be a significant a part of Robinhood’s derivatives enterprise. The firm recently reported a file 8.8 billion occasion contracts traded within the first quarter of 2026, up from 8.5 billion within the fourth quarter. Robinhood is making ready to quickly launch Rothera, its exchange-and-clearing three way partnership with Susquehanna International Group, which ought to make the corporate less reliant on third-party platforms for occasion contracts whereas nonetheless leaving room to hold associate markets. 

Robinhood turned an necessary distribution channel for Kalshi. Piper Sandler analysts estimated final fall that Robinhood customers accounted for roughly 25%-35% of Kalshi’s every day buying and selling quantity, in keeping with Reuters. 

Other brokerage-style platforms have adopted. Webull partnered with Kalshi in 2025 to supply binary occasion contracts by means of its platform, and its present prediction markets web page highlights Kalshi-powered hourly markets tied to the S&P 500, Nasdaq, Bitcoin and Ethereum, together with Fed occasions and sports activities occasion contracts. 

Coinbase has additionally moved into the class as a part of its push to grow to be a wider retail buying and selling app, launching inventory and ETF buying and selling earlier than rolling out Kalshi prediction markets to U.S. customers earlier this yr. Coinbase’s prediction markets pages now record classes spanning sports activities, crypto, politics, economics, leisure, elections, climate, and extra. Current Coinbase market pages nonetheless present Kalshi-linked market tickers, although Coinbase has mentioned it plans to eventually support contracts from extra prediction market platforms.

Interactive Brokers additionally presents occasion contracts, although it sits in a considerably totally different lane than mobile-first apps like Robinhood, Webull, Coinbase and Moomoo. The brokerage, which serves retail customers however skews towards energetic {and professional} merchants, presents ForecastTrader by means of ForecastEx, with contracts tied to areas together with politics, economics, finance and local weather indicators.

Kalshi has the clearest brokerage foothold

Moomoo has not recognized which alternate will provide its occasion contracts. DeFi Rate reached out to Moomoo asking whether or not the corporate has chosen any occasion contract companions, together with whether or not Kalshi is among the many platforms it’s contemplating or planning to work with. This story shall be up to date if Moomoo responds.

Kalshi has grow to be the most seen prediction market associate for brokerage-style retail buying and selling platforms. Robinhood, Webull and Coinbase have all carried Kalshi markets, giving Kalshi a foothold inside the identical class of consumer-facing buying and selling apps Moomoo is now getting into.

That brokerage push has been a public precedence for Kalshi. At Solana Accelerate a yr in the past, Kalshi CEO Tarek Mansour mentioned the corporate had “a number of brokers launched” and “a dozen within the pipeline,” in keeping with the Event Horizon newsletter. Mansour mentioned Robinhood and Webull have been reside, together with “a number of different smaller brokers,” and projected one other 5 to 6 brokers by the top of the yr. He additionally mentioned that inside about 18 months, he anticipated “most mainstream monetary brokerages” to supply Kalshi merchandise or prediction markets of their apps.

A few months later, Mansour sharpened that message in a LinkedIn post, saying Kalshi had “shut to twenty brokers within the pipeline.” He added that dealer engagement was deepening, with companies “itemizing extra markets, at an growing tempo.” 

The public rollout has been slower than these pipeline feedback instructed. Since Mansour’s preliminary feedback, Coinbase and Plus500 have emerged because the clearest extra consumer-facing monetary apps to launch Kalshi-powered prediction markets. Coinbase matches the broader retail investing-app lane, whereas Plus500 US presents occasion contracts by means of its Plus500 Futures platform, making it extra futures-oriented than mobile-first brokerage apps like Moomoo, Robinhood and Webull. 

DriveWealth announced in February that it deliberate to combine Kalshi occasion contracts into its API-first brokerage infrastructure, probably permitting retail-facing fintech apps, broker-dealers and shopper platforms utilizing DriveWealth to supply occasion markets to their prospects. DriveWealth itself is a business-to-business supplier, not a shopper retail app.

Major brokerage audiences stay untapped

The brokerage alternative remains to be removed from tapped. E*TRADE, Charles Schwab, Fidelity, Merrill Edge, SoFi Invest, and Ally Invest haven’t launched prediction market merchandise, leaving a few of the nation’s greatest retail brokerage audiences nonetheless outdoors the class. Schwab has publicly indicated it’s weighing prediction markets tied to monetary occasions, however not the complete vary of occasion contracts driving quantity elsewhere. CEO Rick Wurster told Barron’s, “I favor we don’t get into sports activities playing.” 

That makes Moomoo an necessary subsequent take a look at for brokerage distribution. A Kalshi deal would lengthen the alternate’s lead amongst retail buying and selling apps. A unique associate, or a number of companions, would present that different regulated occasion contract buying and selling platforms are beginning to compete extra instantly for a similar brokerage channel.

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